Daniel Gilmour

B2B Pay-for-Performance Collaboration Terms

Your service package and included features are determined by the amount of monthly ad spend:

FEATURES Ad Spend Tier: Up to $2,499 Ad Spend Tier: $2,500 to $4,999 Ad Spend Tier: $5,000+
Campaigns Per Month Up to 1  Up to 2  Up to 2 campaigns for every $5,000 in ad spend
Platforms LinkedIn Sales Navigator, LinkedIn Messaging Automation Tools, and LinkedIn ads LinkedIn Sales Navigator, LinkedIn Messaging Automation Tools, and LinkedIn ads LinkedIn Sales Navigator, LinkedIn Messaging Automation Tools, and LinkedIn ads
Major Updates Per Month 2 updates Up to 4 updates Custom updates based on needs
Ad Strategy 1 ad concept to boost performance  2 ad concepts to boost performance Tailored strategies for scaling ad spend
Commercial Insight LinkedIn Posts Up to 4 unique LinkedIn social media posts per month  Up to 8 unique LinkedIn social media posts per month Up to 8 unique LinkedIn social media posts per month for every $5,000 in ad spend
Landing Page Optimization Basic optimization Ongoing optimization with best practices Priority enhancements based on best practices and design
Pricing Strategy & Consulting  Not included Included, a maximum of 1 session for 1 campaign every 12 months Included for all campaigns

Additional Terms
• Month: Refers to one calendar month.
• Major Updates: Includes Ad Strategy, 2x Commercial Insight LinkedIn Posts, and/or Landing Page Optimization.
• Business Meetings: Up to one hour of meetings every two weeks, upon request, to discuss progress, strategies, and any needed adjustments.

Last Updated: November 07, 2024